The 2025 Holiday Folk Fair International returns Friday, November 21 through Sunday, November 23 at the Exposition Center at Wisconsin State Fair Park in West Allis. This year’s theme — “Celebrate the Culture of Traditional Music” — invites visitors to explore how rhythm, song, and movement connect us all across languages, nations, and generations.
From international performers and artisans to world cuisine, interactive exhibits, and even a naturalization ceremony welcoming new citizens — this is more than a fair; it’s a celebration of humanity. Brandi Iberia spoke with Paul Trebian, President and CEO of the International Institute of Wisconsin, producers of the Folk Fair, to share what’s new, what’s returning, and why this tradition continues to mean so much to Milwaukee.
